ON CALL

managing a busy practice

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EQUITY

investing and money management

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FROM THE HILL

shaping tomorrow's healthcare

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MEETING IN

overview of the city hosting the meeting

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OFF CALL

leisure time for busy doctors

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DIRECT TO PATIENT PROMOTION

 

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ON CALL

Today’s clarion call for patient-centered care and reform makes one thing clear—ON CALL is a timely, relevant, and vital publication for your targeted physicians.

What’s more, because the single-sponsored ON CALL is so well-received, it gives you a welcomed platform for taking your promotional impact to the “nth degree.”

Quick Nuggets of Valuable Information

The content mix of ON CALL hits home on three areas central to the MD’s concerns: (1) evidence-based medicine, (2) patient trends, and (3) legislative initiatives.

Each issue showcases concise digests relating to science, patients, and legislation as follows:

  • Research Focus. These summaries of recent studies keep physicians abreast of the latest research in their field
  • Your Patients’ World. This one-of-a-kind, insightful section opens physicians’ eyes to what their patients are doing, hearing, and reading
  • From the Hill. This page is an optimal way to quickly get up to speed on Capitol Hill initiatives affecting patients and clinical practices

Major Marketing Advantages for You

Sponsoring the popular ON CALL—which is delivered in two versions (digital and print)—gives you promotional benefits that result in greater awareness and interest in your product:

  • You’ll get maximized physician engagement and interaction—all possible by leveraging the promotional impact of traditional print with the go-anywhere, interactive features of a digital version
  • The digital version acts as a virtual sales person, enabling the physician to view video presentations, request samples, product updates, and chat with a rep
  • MDs highly appreciate ON CALL—as documented by extensive research, 86% of physicians want to receive this publication
  • Your ads get exclusive exposure—no other ads appear but your own
  • You select the specific target physicians—no waste with your promotion because only your intended target gets ON CALL

 

View the digital version of ON CALL here

 

 

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